Wyndham Hotel & Resorts
Wyndham's Digital Leap: 25 Sites, 6 Months 🏁
We combined expertise and teamwork to deliver exceptional results. Our approach included creating multichannel user experiences for smooth navigation across devices and collaborating with a marketing agency to develop SEO-optimized content. We designed a robust content architecture with semantic SEO to enhance search relevance and built a scalable MVP for both brands, enabling easy replication.
Throughout the process, we worked closely with marketing, sales, and hotel managers across LATAM, ensuring our vision aligned with the brand’s identity and the specific goals of each hotel. This multidisciplinary effort ensured a seamless launch and a strong foundation for future growth.
This project highlighted the remarkable results achieved when innovation, collaboration, and a shared vision converge. By integrating advanced technology, user-focused design, and strategic alignment with brand and business goals, we delivered a solution that goes beyond functionality to create a meaningful and engaging digital experience.
The outcome is a robust digital platform that empowers Wyndham’s branded hotels with a seamless integration to the primary booking website and a clear understanding of metrics and user behavior. This project not only provided a solid digital product but also stands as a testament to the power of teamwork in turning ambitious ideas into reality, driving smarter decision-making and enhancing user engagement across the board.
Marketing Director at Krona
